For those wondering … .did he quit … again?
No I did not, but I’ve been strangely busy in also sorts of ‘real life’ stuff: birthdays, marriages, kids, dog, painting ….. So, time to write new blog posts has been very limited, but, in the reading I’ve done in the lost in-between minutes I’ve come across two things that I would quickly like to share.
The First is a quote that is funny and sticks:
“You can’t take something off the Internet. That’s like trying to take pee out of a swimming pool”
I think it does a great job of describing the problem that large corporates have in controlling the messaging around their brands and products. If ‘the word’ is out, and you don’t like it, there is nothing you can do about it. Well, there is one thing: face it, and join the conversation!
The second is a great image from Forrester: The New Marketing Funnel. No comments on this one, I will do a separate post on commenting this illustration (ok, one comment: I like it a lot!).
October 1, 2008 No Comments
